Military Recruitment Ads Target Parents

Posted by Pile (8571 views) Add this story to MyYahoo Add this article to del.icio.us Submit article to Reddit Add story to Furl Add story to StumbleUpon [E-Mail link]


In an effort to deal with continually-declining enlistment rates, the military is changing its strategy. It's latest ad campaign features a proud father who is impressed his son, returning from service, looks him in the eye and shakes his hand. A sharp contrast from traditional PSA's directed at parents that encourage them to protect their children from harm like drugs, alcohol and sex, the army's newest campaign promotes military service as some kind of "attitude adjustment system" in order to motivate parents to encourage their children to enlist.


Details

 

 

Comments

 
Name: (change name for anonymous posting)
Title:
Comments:
   

1 Article displayed.

Pursuant to Section 230 of Title 47 of the United States Code (47 USC § 230), BSAlert is a user-contributed editorial web site and does not endorse any specific content, but merely acts as a "sounding board" for the online community. Any and all quoted material is referenced pursuant to "Fair Use" (17 U.S.C. § 107). Like any information resource, use your own judgement and seek out the facts and research and make informed choices.

Powered by Percleus (c) 2005-2047 - Content Management System

[Percleus 0.9.4] (c) 2005, PCS